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April 25, 2022

Digital Marketing Basics: Where to Start?

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If you’re wondering, “Where to start with digital marketing?” Or, “Is it right for my company?”, then this article is for you. Here, I’m going to break down the journey into three phases that will take you from beginner to expert marketer!

Digital marketing as a career

Digital marketing is a career that can be done from home and in any time zone in the world. All you need is a computer, Internet connection, and a good idea.

What is digital marketing?

Digital marketing is the use of analytics and web technologies to improve the reach and scope of marketing activity, typically with a business-to-consumer focus.

Digital Marketing

How to learn digital marketing

Digital marketing is all about how websites interact with people, through these two disciplines: strategic marketing and tactical marketing.

Launching a website is the first step of the process. It takes data on your desired audience (job seekers, investors, store owners) to create an online presence that aims to satisfy their needs.

Tools for digital marketing

Tools for digital marketing are necessary to help you manage and monitor your online content. In addition to websites where you can host your content, there are a number of these tools that have been put in place to help you maximize your reach.

Tools such as analytics let you track conversions from site views in real-time and make adjustments in a timely manner.


The article on online marketing basics brings high-level points on the topic of where to start. What business owner would say anything other than understanding their audience? Deeply understanding your potential customers is the key to success.

All the other tools are nice, but they are just enhancements. Understanding your customers on a deeper level is the only way to grow, succeed, and have satisfaction in your quest for digital marketing mastery.

You can always connect with Moneymoksh for digital marketing career/Website creation or affiliate marketing startups.

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